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Bringing Beautiful Blooms to the Heart of Croydon

Bringing Beautiful Blooms to the Heart of Croydon
Jun 10, 2019 Shaking Hands 0 comments
This post was first published by CroydonBID.

Bringing Beautiful Blooms to the Heart of Croydon

A feast of floral colours will come into full bloom during this summer in the heart of Croydon, which will be adorned by approximately 1,800 plants.

Every year, since 2017, Croydon BID has been beautifying the town centre with hanging baskets. Employing a prestigious family-run firm, Window Flowers, who also provide flowers to the Ritz, the Houses of Parliament, amongst others, twelve key locations in Croydon’s town centre will be brightened with 179 hanging baskets this year. This is all part of Croydon BID’s initiative to increase greening and improve appearance in the centre of Croydon.

Matthew Sims, chief executive of Croydon BID says:

“In a time of such significant change, hanging baskets doesn’t seem like the most innovative of our projects and is sometimes understated; however, the colour and vibrancy that they bring to our town centre would be missed by one and all. We are totally committed to improving the look and feel, offering up a serious splash of colour to our streets.”

For those who are fans of the Chelsea garden show, or have green fingers, you might be interested to know that the baskets this year will be filled with Surfinia, Ivy leaf Geranium, Trailing Begonia, Dragon wing Begonias Biden and Scaveola plants. This expert selection ensures that flowers bloom from early summer to the end of September. Window Flowers will water and maintain the hanging baskets throughout the summertime.

Miles Watson-Smyth, managing director of Window Flowers says,

“We are incredibly proud to work with Croydon BID, brightening the town centre for those who live, work and visit Croydon.”

The floral displays at Reeves Corner, Wellesley Road and Thomas Turner Path provide a welcome distraction for passers-by, diverting attention from the construction around the area.

Bringing chromatic colours to an urban landscape creates an overall better impression for all.