This post was first published by My London on 24/05/2019.
‘Young local musicians given chance to perform at Croydon’s The Ends Festival’
They will perform alongside headline acts on The Future Stage.
Up and coming musicians from Croydon will get their chance to shine at the town’s first ever The Ends Festival this summer.
The Future Stage at the event in Lloyd Park will feature 22 local acts – all will include a young person aged 14-25 who lives, works or studies in the borough.
The once in a lifetime opportunity means emerging artists get the chance to perform alongside headline acts including Nas, Wizkid and Damian Marley.
The stage is being funded by Croydon Council and Croydon Music and Arts.
Seven acts will perform on Friday and Saturday nights and eight on Sunday, each for a 20-minute slot in between main stage artists.
Acts will be from a range of genres including rap, hip hop, pop, neo-soul, dancehall, afro-swing and grime, as well as steel pans, rock, guitar, strings and brass groups from Croydon Music and Arts.
Tricey R, singer, songwriter and producer from Croydon, who will performing on the Future Stage on Friday, said: “I’m super-excited to be performing at this amazing event among some of the biggest names in music – it’s such a fantastic opportunity for an artist like myself.”
Artists were found through a council call-out with some asked to audition at The Front Room before a panel of industry professionals and council representatives.
Councillor Oliver Lewis, cabinet member for culture and learning, said: “ Croydon has always had a strong reputation for producing musical talent, and as a developing Music City we are committed to creating new platforms and opportunities for that talent to grow.
“The artists you see today on the Future Stage could well be the headliners of tomorrow.”
And those performing will get to take part in a post-festival workshop with event organisers Metropolis Music.
South London rapper, Che Lingo, will be on the the Ends and Friends Stage at the festival.
He said opportunities like this are paramount for young up and coming artists.
He added: “I can definitely say without the youth club studios, local festivals and council talent shows, I would’ve had a lot less places (if any at all) to develop my talent and hone my performance ability in its earliest form.
“These kinds of opportunities were some of the first moments I felt comfortable chasing my dream and being encouraged to do so outside of my home in a setting catered to being an artist. In other words, the first time I could genuinely say I felt I had a true stake in the game.”
The Ends Festival will take place in Lloyd Park from May 30 to June 1.
There will be a pop-up Box Office at Box Park this weekend (May 25) selling discounted tickets with staff on hand to answer questions about the festival.
You can find more details online at www.theendsfestival.co.u